As a Marketing Director, I took the roles of rebranding the company's logo, business cards, website design, product packaging and trade show content. I managed the social media ads, google adwords and product listings on various ecommerce platforms. My proudest achievement at Gryphon would be creating the branding of CareBaby from start to finish. From naming the device to creating the logo, app UI and the packaging, it still brings me immense joy to see this product thrive on websites like Best Buy, Walmart, Newegg and more.